Rosabagh
An always-on social and Meta performance engine for Rosabagh — pairing product shoots and reels with lead-form, follower, messaging and sale campaigns for its furniture and interiors business.
Converting Furniture Craft into Qualified Interior Leads
Social storytelling, product photography and full-funnel Meta campaigns that turned Rosabagh's collections and interior projects into enquiries from across India.
Rosabagh is a furniture and interiors brand serving homeowners looking to furnish and design living rooms, apartments and bungalows.
ONEDIGITAL ran Rosabagh's social presence end to end — a monthly content calendar, two dedicated product shoots, and regular posts, reels and stories across Instagram, Facebook, YouTube and LinkedIn, with LinkedIn polls, blogs and carousels for a professional audience. Exhibition reels and editorial write-ups extended the brand story.
On performance, the team ran a layered Meta programme: engagement campaigns to warm audiences, Instagram profile-traffic and follower campaigns to grow the community, lead-form campaigns for living room, apartment and bungalow interiors, and messaging and sale campaigns around seasonal offers — bringing in enquiries from across India.
Shoots, Reels & Full-Funnel Meta Campaigns
Creative and campaigns designed to work together — product imagery on the feed, the same story in lead ads.
Content, Campaigns & Support
A connected system from shoot to feed to enquiry.
Social Content
- Monthly content calendar
- Posts, reels & stories on IG & FB
- LinkedIn polls, blogs & carousels
- YouTube management
Meta Performance
- Engagement campaigns
- Instagram profile-traffic & follower campaigns
- Interior lead-form campaigns
- Messaging & sale campaigns
Creative Production
- Two dedicated product shoots
- Exhibition reels
- Editorial write-ups
- Website content & catalogue
How ONEDIGITAL Built Rosabagh's Digital Engine
Creative depth on the feed, discipline in the ad account.
Shoot-Led Social Storytelling
Product shoots and reels gave the feed a consistent premium look across every platform.
Layered Meta Funnel
Engagement and follower campaigns built the audience; lead-form campaigns by home type turned it into enquiries.
Offer & Messaging Activation
Seasonal sale and messaging campaigns gave warm audiences a reason to start a conversation.
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